Hi, I’m Morgan.
I’m a creative writer, print/digital/web copywriter, and content creator looking to tell unique and compelling stories. I began working for myself creating social media content and strategy in 2020 before moving into agency copywriting in 2023.
Whether you’re looking for copy that will grab a customer’s attention, social media content that will refresh your brand’s image, or big ideas that will inspire your team, I’m excited to help tell your story and bring your vision to life.
Copywriting
Finding the right words is rarely easy, especially when your task is to turn the mundane into something beautiful and interesting. I believe every project is capable of becoming truly special with the right strategy.
Whether it’s print media and web copy or email campaigns and digital newsletters, crafting the right brand voice is essential to successful communication with your customers – and I’m excited to help you!
Social Media
Love it or hate it, social media marketing is here to stay. If you want to stand out in an already crowded internet, it’s crucial to have a game plan that goes beyond just posting every day.
I would love to help you find the right voice, visual tone, and content strategy to make channels like LinkedIn, Instagram, and Facebook work harder for your brand.
Scripting
A great script is the backbone of a well-performing video, whether it lasts 30 seconds or 30 minutes.
These documents are essential to communicating with your producer/director about the content, tone, and direction of your project. Let’s work together to make videos for social media, YouTube, and beyond!
SEO
Search Engine Optimization (SEO) can be the secret to moving your content from the bottom of the digital pile to the front page of your customers’ search engine results.
With experience in Semrush and Google Looker Studio, I can help you leverage keywords to get more traffic to your site, eyes on your products, and clicks on your blog.
Deborah Elam, Amy Lind, and Morgan McKinney after winning GOLD for “Dog Days of Summer” at the American Advertising Federation – Memphis Awards in 2025.
Featured Projects
Get a look at some of my favorite projects that I’ve completed so far.
Morgan McKinney 